Migration Planning
Assess your current systems, spreadsheets, and business workflows before defining a migration plan that supports cleaner Salesforce data and practical adoption.
Move customer, account, contract, and operational data into Salesforce with a practical plan built around how your business works. Ventus Optera helps organizations assess legacy systems, structure information, connect related tools, and reduce reliance on scattered spreadsheets. With remote delivery across the USA and in-person availability in Boston and the Northeast, your team gets a migration approach designed for usable, owned data.

Practical Salesforce migration support for organizing, moving, connecting, and using business data with confidence.
Assess your current systems, spreadsheets, and business workflows before defining a migration plan that supports cleaner Salesforce data and practical adoption.
Connect Salesforce with surrounding tools so sales and support teams can work from a more consistent customer record instead of disconnected systems.
Trace important business questions back to their source systems and prepare Salesforce data for dashboards and reporting your team can trust.
A Salesforce migration is more than moving records from one platform to another. Ventus Optera helps clarify how information flows through your business, identify where data is scattered or unreliable, and connect Salesforce with the tools your team already uses. The result is a more usable customer record, stronger reporting foundations, and technology your organization understands and controls across the USA.

A practical partner for businesses replacing fragmented systems with technology built around real workflows.
Assess workflows and data sources before recommending what to fix, connect, build, or buy.
The person mapping the process also writes the software, reducing gaps between planning and implementation.
Clients retain ownership of the software and data built for their business, wherever they operate in the USA.
Integrate Salesforce with surrounding tools so teams can work from more consistent customer information.
Hands-on operations and product expertise for Salesforce and business systems.

Founder, Operations and Product
Michael O'Brien is the founder of Ventus Optera, an operations and product firm based in Boston, Massachusetts. With a decade of hands-on operations experience at industry leaders including Uber, iAdvize, and Boston Dynamics, Michael brings a rare combination of operational insight and technical skill to every engagement. He personally writes the software he builds for clients, allowing him to translate real-world workflow challenges directly into practical, owned solutions. His expertise spans process improvement, custom software development, CRM integrations, and AI-enabled automation tailored to how each business actually operates. Michael is deeply committed to helping small and mid-size businesses move beyond spreadsheets and generic tools, ensuring clients retain full ownership of the systems and data built for them. His approach centers on practical assessment, clear prioritization, and targeted execution that drives lasting operational improvement.
Salesforce data migration involves assessing existing records and systems, deciding what information belongs in Salesforce, mapping fields and relationships, preparing data for transfer, and connecting relevant surrounding tools. The work should also consider reporting and day-to-day workflows so the migrated data remains useful after implementation. Ventus Optera approaches migration as both a data and operations project.
Talk through your systems, data, and next practical step with Ventus Optera.
Remote Salesforce migration support is available across the USA, with in-person service in Boston and the Northeast.
Across the USA
Remote Coverage
Boston and the Northeast
In-Person Service
Remote or In Person
Delivery Model
Discuss remote delivery or in-person availability with Ventus Optera.
Share where your data lives, what Salesforce needs to support, and what your team wants to improve. Ventus Optera will help clarify the practical next step.
You can also send us a quick email at michael.obrien@ventusoptera.com.
You can also send us a quick email at michael.obrien@ventusoptera.com.